CognitiveIQ on Viant
Viant is a people-based demand-side platform (Adelphic) enabling omnichannel programmatic buying with household-level identity. CognitiveIQ's 2,909 predictive audience segments are available for activation on Viant through the LiveRamp Data Marketplace.
How to activate
- Search “CognitiveIQ” in the Viant third-party audience catalog.
- Or email cognitiveiq@skydeo.com with your seat details and we will push segments directly.
- Custom and lookalike builds are typically live within days.
Frequently asked questions
Can I activate CognitiveIQ segments on Viant?
Yes. CognitiveIQ's predictive audience segments are distributed through the LiveRamp Data Marketplace and can be delivered to Viant wherever it supports third-party or matched audience onboarding. Search “CognitiveIQ” in the audience catalog or email cognitiveiq@skydeo.com to have segments pushed to your seat.
What is Viant?
Viant is a people-based demand-side platform (Adelphic) enabling omnichannel programmatic buying with household-level identity.
How long does it take to get CognitiveIQ audiences live on Viant?
Syndicated segments already in the Viant catalog are available immediately. Segments pushed on request or custom builds are typically live in your seat within days.
How is CognitiveIQ data priced?
Standard CPM pricing billed through your activation platform alongside media. Volume and custom pricing are available on request.
More Demand-Side Platforms
Activate CognitiveIQ on Viant
Build and push audiences yourself in Skydeo Audience Manager, or tell us your seat and we handle the rest.
Activate on SkydeoOr email cognitiveiq@skydeo.com